A study by the Aberdeen Group found that 63% of consumers are less likely to do business with a company if their website is poorly designed. Additionally, a study by WebFX found that 94% of consumers believe that a well-designed website makes a company more credible. Based on these studies, it is clear that the […]
What is PPC? PPC (Pay-Per-Click) is an online advertising model in which advertisers pay a fee each time one of their ads is clicked. It is a way to buy traffic to your website, rather than earning it organically through SEO. Advertisers bid on specific keywords or search terms relevant to their target audience, and […]
Yes! Email marketing is still effective. In fact, it is one of the most effective marketing channels available. According to a study by HubSpot, email marketing has an average ROI of $36 for every $1 spent. This means that for every dollar you spend on email marketing, you can expect to generate $36 in revenue. […]
